Strategy - Tuesday, July 14, 2009 12:23 - 1 Comment

Great Magazine Cover Design

Engagement is the first step toward a lasting commitment

Building a great magazine involves a lot of processes, players, deadlines, and content. It’s a relationship that is not easy. Successfully marrying good ideas with quality execution takes planning and patience, especially when creating the cover of the magazine.

We consider the cover to be one of the most critical areas requiring strategy in your magazine, second only to your magazine’s content strategy. It is important to think about possible cover solutions early in the process that reflect the plan. Does your magazine have a cover strategy? Continue