BCG HomePosts Tagged ‘Editorial Strategy’
Strategy - Tuesday, November 9, 2010 16:23 - 0 Comments
Content Strategies: Grammar and Spelling for the Web
Why Grammar and Spelling Are Just as Important as Great Design
Most of us speak with poor grammar or misuse a word on occasion, and it generally goes unnoticed. But what about the written content of your website? What happens when your text is filled with typos, grammatical errors, misspellings and inconsistencies? Does it make your information less valid?
In a word, yes.
A great design for your website or magazine can draw eyes to your content, but typos and grammatical errors can destroy your credibility.
Your website is your public face to the world. Faulty grammar and poor spelling make for a bad first impression, and on your website you want to look your very best.
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