BCG HomePosts Tagged ‘Publishing’
Inspiration - Thursday, May 28, 2009 11:58 - 0 Comments
Print is Dead?
Not for those Meeting the Changing Needs of Readers
Is the end near? Can we print another issue? Will we lose more readers to the Web? These are only a few panicked questions being asked by publishers on a daily basis.
Instead maybe they should be asking these. Do we understand our reader’s needs? Are we maximizing the Web with exclusive online content, social media and marketing opportunities? Can we change our business model to save money, refine distribution methods and engage the reader more?
Continue
- Print and Online Magazines
- Niche Magazines Show Passion for their Readers
- Redesign Process Decision: In-house or Outside Contractor?
- What Can Red Do For You?
- Sustainable Cleaning Products Maximize Design and Marketing
- What Print Designers Should Know about the Web
- Social Bookmarking with Delicious
- Online Magazine Conversion
- Global Trends in Design
- Content Strategy
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